If you are a heavy consumer of the net, you couldn’t have missed the Nike campaigns, the vexed Pepsi ad, or the unresolved Gillette ad. Recently, foreign brands have launched campaigns, all geared towards activism. From gender disparity to racial discrimination, global brands are embracing activism, using their products to show support. This - the situation where a company creates awareness on socio-political ideologies, campaigning for or against them -…
