Africa Prudential Plc is a leading registrar, investor services and business solutions provider with a focus on the African market and a global view. Creative Studios was employed to carry out brand strategy, advertising, digital marketing, creative and production services.

Services

Brand Strategy, Digital Media Communications Plan & Strategy, Digital Media Campaign, Marketing Initiatives, Creative & Art Direction, Content Development, Management of Digital Channels, Communications and Marketing Support, Video Production, Print Production and User Experience Design.

INSIGHT

When they came to us, we saw a brand with great value propositions and unique offerings but the target audience was unfamiliar with the brand. Our job was to provide insights into the brand, develop a marketing communications plan and creatively execute this plan.

CREATIVE SOLUTION

Creative Studios worked with the Africa Prudential team to develop a brand audit and full digital media communications plan and strategy for the parent brand and their other sub-brands. While the strategy was mostly focused on digital, we incorporated other traditional marketing strategies and creatives, all geared towards building for them a cohesive brand identity across all platforms.

We worked on content development, digital campaigns and design for their social media pages, as well as other internal and external marketing deliverables. Creative Studios currently acts as Africa Prudential’s marketing communications agency, providing digital solutions, creative direction, animation and print production services.

RESULT

  • Post engagement, likes, impressions and reach on Facebook, Instagram, Twitter and LinkedIn grew about 100% in 1 month.
  • Increase in brand awareness and online enquiries.
  • Africa Prudential website was redesigned using insights from the the website audit we carried out, to improve overall user experience.
  • Creative Studios remains the Agency Of Record till date.

Contact Us

Creative Studios is a Nigeria-based design and marketing communications agency. If you are interested in our services, please get in touch.


Visit us

14 Dele Adedayo Street
Ogudu GRA, Lagos.

Mail us

info@creativestudiosng.com

Call us

+234-9090135851

Get Connected.

Get connected, we are waiting for you!

Copy link
Powered by Social Snap