All posts in category Social Media

For Social Media Marketers, SEO Is Much More Popular Than PPC

Social media marketers are much more likely to also use SEO in their marketing efforts than PPC, according to a new survey out today. Social Media Examiner announced the results of its fourth annual survey, which this year had replies from more than 3,800 social media marketers around the world. When asked what other marketing [...]

Watch All Super Bowl 2012 Commercials Here

Ad Age has gathered all of the spots that ran nationally during the game (excluding pre-game, post-game and halftime) in one place. Click here to view them. Enjoy!

Ads That Entertain: YouTube’s Top Spots of 2011

Below are the top 10 ads viewed on YouTube over the past year according to Adage: 1. VW: The Force 2. T-Mobile: The Royal Wedding 3. Chrysler: Imported From Detroit 4. DC Shoes: Ken Block’s Gymkhana Four; The Hollywood Megamercial 5. Smartwater: Jennifer Anniston Goes Viral 6. Team Hot Wheels: The Yellow Driver’s World Record [...]

Ad Age Trawls the Trends for What’s Current

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Social Media: PepsiCo’s Keys For Success

Are you looking to establish your social media community? iMediaConnection talked with Bonin Bough, the global director of digital and social media for PepsiCo, about what marketers need to do to succeed in the space.

25 Essential iPad Apps for Interior Design Students

If you are a creative person, who understands how you can use space, you might be able to create an interior design career for yourself. Getting a degree in interior design can be a great way to make a living doing what you love. However, you usually need to be a student before you can [...]

Facebook Adds Video Chat With Skype, Deepens Microsoft Ties

As of today, your mother can video chat you on Facebook. The social-media giant launched its long-anticipated video chat in partnership with Skype, allowing for one-click chatting for Facebook’s 700 million users. The feature will be available to 1% of global users today and 10% by next week. “Video calling is the first example of [...]

Top Brand Ad Spending by Category and Social-Media Ranking

Ad Age asked social-media tracker Infegy to examine the sentiment of online conversations around the top 200 megabrands as ranked by 2010 expenditures in measured media. Infegy tracks posts on 40 million online sources including blogs, Twitter, Facebook and other networks and analyzes the sentiment of the brand references. Infegy’s system looks both at the [...]

Redner Group Loses Biggest Client Over Tweet

PR agency Redner Group lost its largest client today, following one of those familiar tweet blunders that begs the question: How does this keep happening? In this case, the blunder was a public declaration denouncing negative reviews of client 2K’s “Duke Nukem Forever” game. The now-deleted tweet was captured by Wired in a screenshot of [...]

Man Tries To Do Real Life Facebook and Twitter