Branding

Russia 2018 Logo
12 Jul 2018

The History of FIFA World Cup Logos

Ask around, “What has glued people to their screens recently?” You’d realize it’s the ongoing World Cup. Over the last 88 years, the World Cup has brought millions of people around the world together. Ranging from the parent who educates her child about the World Cup to the couples who met in the stand of one of the stadiums in use. Prior to 1970 when FIFA officially adopted a logo,…

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04 May 2018

“Social Media Marketing: The movie” – What we learnt

Yesterday was a fun day at the office. First, it was Sam’s birthday and we had cake, drinks, music, and some (almost) "shaku shaku" moves. After having all that fun, we went on to watch a documentary in our cool conference room. The documentary, “Social Media Marketing: The movie” helped us to understand the power of social media marketing for business. The documentary featured major players like Jay Baer, Brenda…

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27 Apr 2018

Video Marketing is the New King

Video marketing has emerged as a leading way for businesses to influence and engage customers. It accomplishes all the work that traditional marketing does, but increases the effects. According to Wyzowl, 63% of businesses have started using video content marketing. Don’t be left out, videos are the most versatile and profitable digital marketing tool. Reach more customers with this tool, before your competitor does. Find out how video marketing could…

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06 Apr 2018

HOW TO OPTIMIZE YOUR BLOG POST

Your blog is one of your company’s most valuable marketing tools. It can be used to build trust with your customers, generate leads, educate consumers and build brand awareness. As a digital marketer, you never stop looking for tips on how to optimize your content to get discovered by search engines. Great blog content must be useful for readers and discovered by search engines. To do this, you must write…

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16 Feb 2018

Our Top 5 Valentine’s Day Ads

Love is not only in the air! It’s on the airwaves too. We bring you our favorite Valentine’s Day ads. Parisian love by Google Google tells an epic love story within the simple framework of the search window. Burger King (France) The fast food giant came up with a new lid for its soft drinks cup that allowed couples to use two straws to share a drink. Durex The Durex…

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12 Feb 2018

TOP 12 VISUAL CONTENT MARKETING TOOLS

Visual content marketing has increased rapidly in recent years as brands have found ways to enrich their digital storytelling and market their products. Content is evolving. No longer are white papers the secret to inbound marketing success, visual is becoming the norm. The use of visuals has helped brands to communicate well. Photos, videos, and infographics are crucial in bringing experiences to life. 37% of marketers said visual marketing was…

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19 Jan 2018

SOCIAL MEDIA TRENDS THAT WILL TAKE OVER 2018

Every marketer knows the power of social media, and how effective it is to expand reach, connect with their audience, and grow businesses. Last year, we saw a lot of brands and startups being more active on social media and engaging more with their audience. While it’s impossible to predict how social media marketing will change over the year, we gathered 5 social media trends we should keep our eyes…

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12 Jan 2018

IKEA’S NEW AD DOUBLES AS A PREGNANCY TEST

Just when you think you have seen it all with print ads, you find one that completely blows your mind. This is the case with Ikea, and it’s just January. Ikea is no stranger to generating buzz with their ads, their new ad is a pregnancy test you pee on… literally. In their new print ad developed by the agency, Akestam Holst, women are urged to pee right on the…

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08 Dec 2017

6 TIPS FOR BECOMING A BETTER DESIGNER

Hello designer. Yes, you. You are doing amazing! Build on what you know, and become a better designer in 2018. Are you ready to push yourself? You can do this either by learning something new, trying a different type of project, or taking note of feedback and criticism. Design and designers are constantly changing, growing and evolving. You should too. Let’s do this together, take the tips below to heart; Learn a new…

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Cupcake decorated with colorful sprinkles and a sparkler
10 Nov 2017

A year at Creative Studios

Hello, I’m Rita. And today makes it one year since I started working at Creative Studios, as a Content Developer. Wow… Time flies! Exactly one year ago, I was ushered in through the doors of Creative Studios. I still remember how nervous and excited I was, as I walked through the corridor leading to the main office. Mixed feelings indeed. Coincidentally, Creative Studios’ office was officially opened the previous month,…

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